Welcome to the official website of RECEPURE a famous Japanese cosmetic brand
The brand story of RECEPURE, along with the characteristics, efficacy, and usage
methods of its products, can also be found on this website.
Story of Brand:
In 2003, Traditional Chinese Medicine practitioner Huang Yan Hui, who graduated from the Acupuncture, Massage, and Aesthetic Medicine Department of Fujian University of Traditional Chinese Medicine, arrived in Japan to start his business.
Starting from a massage bed, Dr. Huang now owns two companies in Japan and operates a chain of Chinese Chiropractic clinics and a comprehensive beautysalon named SORAKUEN. He published a book ‘Muscle Resetting’ in 2020 andoften conducts nationwide talks in Japan about health and cosmetic. He is alsoappointed as nominal director by Japan Medical Beauty.
The good reputation due to the pleasant experience has attracted a lot of famous Japanese celebrities such as Ueto Aya, Oguri Shun, and Hiroshi Abe to nurse one’s health in the Chinese Chiropractic clinic and comprehensive beauty salon‘SORAKUEN’ operated by Dr. Huang.
To allow customers to nurse one’s health and have better skincare, Dr. Huang.
decided to develop a skincare product that can be effective for one’s health.
Water is the major ingredient in the skincare products. Dr. Huang believes that only the use of revitalized water can truly produce skincare products that are effective and healthy.
Dr.Huang spent 15 years visiting various companies in Japan in order to discover revitalized water. He finally met and became friends with Mr. Nomura (野村) the boss of a company that invented and produced a machine for creating revitalized water in Osaka. The revitalized water manufacturing devices by Mr. Nomura have achieved patents in 5 different countries. The manufactured revitalized water has been widely applied across various fields in Japan and has proven to be effective.
After 6 years of numerous communications, Mr. Nomura was touched by Dr. Huang’s sincerity and ideas. And decided to specialize in a machine for Dr. Huang which manufactures cosmetic-used revitalized water. Under Dr.Huang’s unyielding effort, he finally produced a cosmetic-used revitalized water that fulfils his cosmetic product.
After obtaining revitalized water, Dr. Huang visited countless cosmetic companies but none could meet Dr. Huang’s demand. Under Dr Huang’s persistence, he finally found a manufacturer in Kagoshima BOTANICAL FACTORY which specializes in natural plant extracts without adding preservatives. Sharing acommon belief in “aiming to improve customers’ skin safely and effectively”,
both parties hit it off and began the research and development of RECEPURE®.
Through their continuous effort and numerous adjustments to the formula, they finally came up with a satisfying anti-aging cosmetic product RECEPURE®.
Dr. Huang applied RECEPURE® products on customers and celebrities who came for massage and beauty treatment, and the results were extraordinary. Therefore,
RECEPURE® products rapidly gained popularity among the high-end population in Japan. Actress Aiko Sato even organized an interview with Dr. Huang and his products along with giving a recommendation about RECEPURE® products.
The largest cosmetic advertising company @cosme has also done a one-month recommendation activity for RECEPURE in a physical store in Harajuku, Tokyo.
In July 2021, Dr. Huang officially introduced RECEPURE to China in order to allow his products to be known by more users.
He hopes that RECPEURE can assist everyone in anti-aging beauty.